Personal Branding – Katie Lawrence + Co

January 8, 2019

Photographing Katie Lawrence for the opening of her new Salon Katie Lawrence & Co was epic, and not only because Katie exudes style and confidence and a special sparkle.

Katie is a dear friend and work colleague, that I have watched grow her business and now launch a gorgeous new Salon specialising in beauty brows and makeup.

Katie wanted to create images for the webs, socials and as she said, “to go on the side of a bus”

So we started in the studio to create some bus worthy banging images with Katie centred as the “brow queen”.

Custom flatly featuring all of Katie’s favourite things were our next focus, as well as some crew shots with team member Brittney.

Then we headed to her salon to capture imagery and video content, to help support her to educate web visitors and potential clients on her services.

And to finish it was off to Pier 33 and the newly renovated Dock at Mooloolaba for cocktails, bubbles and socially delicious pics!

I can’t wait to see how Katie uses and shares her collection over the next 12-18 months, as I know she will get the BEST use out of these images, by carefully drip feeding them into her website and insta feed!

Enjoy the highlights,

P

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