I am always sooooo impressed when I met people who have really honed their niche market down.
This can often happen by really zoning in on a particular audience specifically, but it can also and often happens when you find that you are a niche market, that is not really being well looked after.
Such was the case for Kimme Kate, and a clinical nutritionist who works almost exclusively with women who have lymphoedema and lipoedema, as she herself knows exactly what that journey looks like.
And I have to say working with Kimme, she was so clear about her who, when, where and why and it made creating with her an absolute marketing breeze.
This session was part of our Luxe Sessions Photoshoot Experiences down in my old home town of Sydney.
Enjoy the highlights,
P
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